Pay Per Click or PPC is an Internet marketing strategy where you pay a fee each time one of you ads is clicked. Even though that sounds a little crazy, believe me, it's one of the most effective ways to guarantee that you will have prospective buyers visiting your site. Instead of trying to get visits through organic results (a.k.a. regular searches) which normally takes some time to build and bring your site to the top of the results, these ads tend to show up at the top or besides the regular (organic) results and are usually listed as "sponsored" or "featured".
Every time one of your Pay Per Click ads is clicked you have effectively bought that click and brought the new lead to your site. Positioning within the sponsored results is defined by how much you are willing to pay for the keyword or key phrase that was searched. MGS is a certified Google partner and is ready to help you start your new PPC campaign.